MUVO Ultra Blonde Shampoo 500mlMUVO Ultra Blonde Shampoo 500ml

Ultra Blonde Shampoo

(23 customer reviews)


Maximum strength formula that neutralises unwanted yellow & brassy tones for blonde, bleached, grey & highlighted hair, that leaves hair exceptionally hydrated.

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It’s all a matter of time

Remove yellow & brassy tones or experiment to achieve stunning blonde, grey, bleached & highlighted hair. Results will vary depending on, your original hair colour, how long you leave it on for, your application method and condition of your hair.

Untreated hair Tone 1 minute Tone 3 minutes Overtone 5 minutes Overtone 10 minutes



Maximum strength Ultra Blonde Shampoo removes yellow tones from blonde, bleached, grey and highlighted hair in minutes. Or, leave for longer to over-toning and create lilac and purple tones. This hydrating formula leaves hair more manageable, prevents fading and adds shine. This is your product for perfect blonde hair care maintenance in between salon visits!


How to Use

Apply to wet hair, lather and massage in. Leave for 1 to 5 minutes depending on desired results. Rinse thoroughly and repeat if necessary.

MUVO Ultra Blonde Shampoo takes very quickly to pre-coloured or bleached hair and you may experience over-toning (purpley tones). In this case, mix with MUVO Totally Naked Shampoo for the desired tone. For stronger results, use Ultra Blonde Shampoo on dry or towel dried hair.

For best results follow with MUVO Ultra Blonde Conditioner. Use as needed to control brassiness or ask your salon professional for their advice; we recommend every second wash.

Product may stain absorbent material. If in eyes wash out immediately with water.

Recommended Routine

MUVO Ultra Blonde Shampoo is to be used to tone your hair when it starts looking brassy. We recommend MUVO Totally Naked as your regular shampoo and conditioner, and alternating washes with Ultra Blonde Shampoo (or even adding these two together to dilute the strength of toning). Using MUVO Totally Naked as your regular shampoo and conditioner, then combining Ultra Blonde Shampoo when needed, will help to avoid any build-up and increase cleaner toning results.

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Dimensions N/A

500ml, 1 Litre

Additional information

Weight N/A
Dimensions N/A

500ml, 1 Litre

23 reviews for Ultra Blonde Shampoo

  1. Jo Stirling (verified owner)

    This purple shampoo is the best toner I have ever used for my blonde/silver hair. Even my hairdresser says her toning products can’t keep my hair this fresh!!

  2. Rosemary Ciccarelli (verified owner)

    My hairdresser recommended this shampoo, and I love it. I have white hair, and it keeps it from yellowing. I only have to use it once a week, and my hair feels great afterward — no dryness.

  3. Jen (verified owner)

    This is the best purple shampoo I’ve come across. The colour and condition of my hair is perfect using it!

  4. Kimberley Gent (verified owner)

    Best purple shampoo I have ever used hands down. I have tried them all. This stuff ACTUALLY works. It’s my holy grail & I’m obsessed

  5. Jas

    The most incredible blonde shampoo! This was recommended to me by my hairdresser. At first I was skeptical because I’ve always found blonde shampoos to be way too purple in my hair but this one was perfect and ive used it for years! I use it for more of a toned clean blonde and my mum uses it longer in her hair for an overtoned look. I love that you can have the option of both! Best ever

  6. Jess (verified owner)

    Love muvo purple shampoo – I use it for every second wash to get my hair stating ashy blonde. I normally use normal shampoo then the muvo purple combed through with a brush. Careful as the purple stains your nails so would recommend having gloves on.

  7. ali_fuller11 (verified owner)

    Love this shampoo! Only one that actually feels good in my hair and doesn’t go stringy and horrible. Don’t need much of the product so last for me!

  8. Michele (verified owner)

    Awesome product that not only makes my hair feel wonderful, but also makes the colour shine bright. I highly recommend this brand. My hair dresser also swears by it

  9. Ronelle

    Ive tried every and I mean EVERY purple shampoo on the market. I am so impressed with this one. It’s terrific.

  10. Cheryl Blake (verified owner)

    I have tried so many different purple shampoos that don’t work, make my hair brittle etc. Muvo is the real deal, keeps that slightly blue/purple look over my grey hair that I love. It also seriously reduces the yellowing of grey hair that I dislike. Love these products. Might try Rose next. Thank you for a great Australian product.

  11. Kristin Hoarau (verified owner)

    Brilliant toning shampoo. Really neutralizes yellow and brassy tones. Unlike other purple shampoos does not dry out hair. A little bit goes a long way. Great price. Have tried a heap of toning shampoos and MUVO is the absolute BEST!

  12. Jo noonan (verified owner)

    Probably the best toning shampoo on the market today with a great formula. Brilliant for toning blondes and leaves hair soft and easy to comb. Great for basin.

  13. Dolce Hair Extensions (verified owner)

    Muvo is a must to use on hair extensions. You can use this product and feel assured they won’t dry out your extensions. I’ve used this in my salon for years and refuse to use anything else.

  14. Sharon (verified owner)

    I get two blonde colours put into my hair and after about two weeks, my hair throws an ugly gold tone. Since using this product, my colour stays the same as when I walked out of the hairdressers. When I shampoo my hair, I mix the Ultra Blonde shampoo with the Totally Naked shampoo together, rinse, then use the Ultra Blonde conditioner or the Totally Naked conditioner, depending on how my colour is on that day. It's the best.

  15. Carmen (verified owner)

    My fabulous hairdresser introduced me to MUVO. Super hydrating shampoo, even if you do a repeat wash or leave it in for the 5 minutes. Toned my blonde highlights to perfectly natural shade. I have thick curly hair and it delivers soft, defined curls. Don’t panic at the stained hands, a good wash gets it off. Very happy customer and looking forward to trying the sample packs I bought with it.

  16. Lisa Hodges

    This is the best toning shampoo I’ve used and I’ve tried so many different ones!
    I’ll never use anything else now except Muvo ?

  17. Emily

    I LOVE THIS SHAMPOO!!! It leaves my hair ridiculously silky, smooth and hydrated all the way to the ends! I saw a huge difference in both the health of my hair and colour after just one wash. This product is honestly a game changer, never going back!

  18. paris wylde

    Best product ever! Love it to death ?

  19. Alex

    Now that I’ve found MUVBO Ultra Blonde I would never use anything else. I get the r4esults I want, and can freshen up my blonde tones in-between salon appointments. Thankyou

  20. Michelle

    What can I say but thank you MUVO! I am getting lots of compliments switching to MUVO. My hair always felt like it could snap after using a toning shampoo, but not with MUVO, it alw2ays feels super fresh! And blonde>

  21. Bree

    I wanted value for money as well as something that toned my hair. After 3 weeks of having my hair coloured it always starts to go brassy. Not anymore, MUVO has fixed my horrible brassy tones!

  22. Vicky

    I have tried every purple shampoo on the market and wasted so much time and money. The search is over because of MUVO! It’s my go-to blonde toning shampoo and I couldn’t be happier!

  23. Neon Bimbo (verified owner)

    I’ve been in the hairdressing industry for 20 years, and finally, I’ve found a toning product that works. It doesn’t dry the hair out and keeps blonde hair maintained between appointments. Great size, and always a pleasure to deal with. Thanks MUVO! x

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Ultra Blonde FAQs

  • How often should I use MUVO Ultra Blonde?

    It really depends on the level of blonde you are, and the look you’re after. MUVO Ultra Blonde is to be used to tone your hair when it starts to look brassy. We recommend MUVO Totally Naked as your regular shampoo and conditioner, and alternating washes with Ultra Blonde (or even adding these two together to dilute the strength of toning). Using MUVO Totally Naked as your regular shampoo and conditioner, then combining Ultra Blonde when needed, will help to avoid any build-up and increase cleaner toning results.

  • Is MUVO Ultra Blonde just for blondes?

    No – why should they have all the fun? MUVO Ultra Blonde Shampoo and Conditioner can be used on all levels of grey hair as well as those with darker highlighted hair to tone down unwanted brassiness. Get a more balanced grey and clean up brassy highlights to achieve a brighter, blended colour like you just stepped out of the salon!

  • Will MUVO Ultra Blonde turn my hair purple?

    When left on the hair for a short period of time, MUVO Ultra Blonde Shampoo will simply tone your hair. It will only begin to overtone (start to turn shades of purple) if left on for longer periods of time, or if your hair is already very bleached. If you are concerned, start gradually by just shampooing your hair and rinsing out after a short amount of time, assessing the results and then leaving longer the next time.

  • What if my hair goes too ashy/purple when using MUVO Ultra Blonde?

    Don’t panic! Just shampoo your hair with MUVO Totally Naked Shampoo (or your normal shampoo) and it will fade out gradually. For immediate removal and a little more grunt, we recommend our clarifying Deep Cleansing Shampoo that will do the job and keep you hair hydrated and in good condition.

  • Will MUVO Ultra Blonde dry out my hair?

    We know that toning shampoos have a reputation for being drying on the hair so we have specifically formulated MUVO Ultra Blonde with essential ingredients to combat this. Different hair types and the condition of your hair play a big part in determining the length of application time required. We recommend that you use MUVO Ultra Blonde according to the directions. We also recommend that you add MUVO Ultra Blonde Conditioner to your toning routine to seal in moisture, protect your colour and lock in clean blonde results.

  • How do I know if MUVO Ultra Blonde is right for my hair type?

    MUVO Ultra Blonde is right for your hair if you are looking to maintain salon created blonde without the brass. Suitable for all blonde hair including natural blondes, grey and all highlighted hair. We invite you to experiment!

  • Will MUVO Ultra Blonde lighten my hair?

    The short answer is no! MUVO Ultra Blonde will not lighten your hair and is not a bleach. MUVO Ultra Blonde is a toning shampoo that deposits a unique formula to tone-down unwanted warm, yellow and brassy undertones in blonde, bleached, grey and highlighted hair.

  • Can I use MUVO Ultra Blonde if my roots (or ends) are a different colour?

    MUVO Ultra Blonde can be used in this scenario but be sure to apply mainly to the section of your hair where toning is required. If your ends are lighter than the rest of your hair MUVO Ultra Blonde is perfect for maintaining toned, clean-blonde ends.

    Here’s a trick! If you want to avoid toning a section of hair, before applying shampoo, coat the areas that you don’t wish to tone with MUVO Totally Naked Conditioner, to avoid MUVO Ultra Blonde Shampoo coming into contact with this section.

    If your hair colour is multi-dimensional, then your results after using Ultra Blonde Shampoo will remain multi-dimensional.

  • Do I need to use MUVO Ultra Blonde Shampoo on clean hair? Or use a regular shampoo afterwards?

    No. MUVO Ultra Blonde is a shampoo. It has all of the wonderful ingredients to leave your hair clean and vibrant as well as performing its incredible toning duties.

  • Will MUVO Ultra Blonde stain my hands and/or towels?

    Like any beauty product with colour, there is some risk of staining. This will depend on the condition of your skin (dryness, etc). Make sure you thoroughly rinse hands immediately after use or whilst you’re waiting for development. We find that hand staining usually comes off with MUVO Conditioner. Product may stain absorbent material. If concerned, we recommend using dark towels on toning days!

  • Can I use this while pregnant?

    Yes! MUVO coloured shampoos are safe to use while pregnant as they are applied for a short amount of time and have no risk of being absorbed into your bloodstream. However, because every pregnancy is different and some women find themselves particularly sensitive to fragrance and ingredients that they’ve never been sensitive to before, we recommend that you do a test strand/area. If you have any concerns, please consult with your doctor. For more info about hair colour during pregnancy click here.

  • I can't open my MUVO bottle... any tips?

    For MUVO to develop a quality bottle and prevent leakage during shipping, we created packaging that would be ultra-secure. Step by step we will show you how to easily and safely open our MUVO bottles.
    How to open our pump in 3 easy steps

    With one hand, firmly grasp both the ribbed section and the lower half of the smooth section together.

    With your other hand grab the nozzle and turn in the directioon as shown on top of the pump. The pump will begin to rise and seperate.

    Voila! Your MUVO is ready for pumping action.


Water, Ammonium Laureth Sulfate, Ammonium Lauryl Sulfate, Lauryl Betaine, Cocamidopropyl Betaine, Sodium Chloride, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, Parfum, Laureth-4, Citric Acid, Polyquaternium-7, Tetrasodium EDTA, Cetrimonium Chloride, Trideceth-12, Cocamidopropyl Dimethylamine, Phenoxyethanol, Chlorphenesin, Sodium Benzoate, Methylchloroisothiazolinone, Ethylhexylglycerin, Methylisothiazolinone, Acid Violet 43

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Overnight to most of Australia, areas outside of the express network take 2-3 business days.

Price varies depending on the location and weight of goods.

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Recyclable and Biodegradable

MUVO packaging is recyclable and our ingredients are biodegradable. We strive to improve processes and find new and innovative ways to achieve reduced waste, water and energy in the manufacturing process.

Vegan Friendly

The entire MUVO range is vegan. Our products contain no animal ingredients or animal by- products.

Not tested on animals

All MUVO products are cruelty free. We test only on humans, human hair extensions and never use or condone animals for testing. We don’t show a cruelty free symbol on our packaging in accordance with international law.

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